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Roovet Records

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Roovet Records
 
Name Roovet Records
Founded 2022-06-15
Founder Tony James Nelson II (Tribal Young Brown)
Parent Roovet Local & International Corporation
Genre Hip hop, Rap, R&B
Country United States
Location Jacksonville, Florida

Roovet Records is an American independent record label founded in 2022 and headquartered in Jacksonville, Florida.[1][2] The label was established by entrepreneur and artist Tony James Nelson II, known professionally as Tribal Young Brown or Tribal Brown.[3] Roovet Records focuses on hip hop and R&B releases across major streaming platforms (Apple Music, Spotify, and others), with the label credit “℗ Roovet Records” appearing on commercial releases by its artists.[4][5][6]

Roovet curates label playlists and video content to promote its roster, including Spotify playlists such as “Hip-Hop Heatwave” and “Duval Spitters: Jacksonville Rap,” and a label YouTube channel featuring artist spotlights and official audio uploads.[7][8][9]

History

Founding and early activity (2022–2023)

Founder Tony James Nelson II began issuing music under the name Tribal Young Brown in 2022, coinciding with the launch of the label.[10] Early singles such as “Trust & Betrayal” (May 1, 2022) credit Roovet Records as the phonographic rights holder.[11] In 2023 the label’s output expanded with tracks including “In Da Club” (featuring Dopeboy Cot and DJ J.O) and “Ah Yeah,” which circulated via streaming platforms and social media.[12][13][14]

Growth and releases (2024–2025)

The label’s catalog continued to grow in 2024–2025 with new material from core artists and collaborators. Roovet Records issued Melz Cali’s singles “R.I.P (feat. Deebo & Feevah)” (2023) and “Fantasy” (2025), and hosted Cali’s duet “6 AM In London (feat. Tribal Young Brown)” (2025).[15][16][17] In February 2025 the label released Tribal Young Brown’s album Red Rose (11 tracks), which includes “Ah Yeah (feat. Melz Cali)” and “In Da Club (feat. DJ J.O & Dopeboy Cot)”.[18][19]

Artists

Roovet Records maintains a small roster centered on hip-hop and R&B.

Tribal Young Brown (Tony James Nelson II) — founder and flagship artist; releases include “Trust & Betrayal” (2022), “Ah Yeah” (2023), “In Da Club” (2023), and the album Red Rose (2025).[20][21][22]

Melz Cali (Rodney Fisher) — rapper/singer; singles include “R.I.P (feat. Deebo & Feevah)” (2023) and “Fantasy” (2025); appears on “6 AM In London (feat. Tribal Young Brown)” (2025).[23][24][25]

Young Montana Mafia — Jacksonville-area collaborator linked with Roovet through label content, studio sessions, and social media posts.[26][27]

Style and operations

Roovet Records emphasizes digital distribution and online marketing, using label playlists and social video to promote releases.[28][29] Release-credit and music-metadata aggregators list the label on singles by Tribal Young Brown and Melz Cali, corroborating the timeline of singles from 2022 onward.[30]

Discography

Year Artist Title Type Notes
2022 Tribal Young Brown "Trust & Betrayal" Single ℗ 2022 Roovet Records.[31]
2022 Young Montana Mafia "Scarlatti" Single Released February 14, 2022; ℗ 2022 Roovet Records.[32][33]
2022 Young Montana Mafia "Imma King" Single ℗ 2022 Roovet Records.[34]
2023 Tribal Young Brown "Ah Yeah" Single Released October 8, 2023; ℗ 2023 Roovet Records.[35]
2023 Tribal Young Brown (feat. DJ J.O & Dopeboy Cot) "In Da Club" Single 2023 streaming release; later included on the 2025 album Red Rose.[36][37]
2023 Melz Cali (feat. Deebo & Feevah) "R.I.P" Single ℗ 2023 Roovet Records.[38]
2023 Melz Cali "Sexcipe" Single Digital single (streaming).[39][40]
2024 Tribal Young Brown (feat. GiGi & Melz Cali) "Ah Yeah (Remix)" Remix single Upload dated June 6, 2024.[41]
2025 Tribal Young Brown (feat. Melz Cali) "Godieology" Single Latest release dated February 8, 2025.[42]
2025 Melz Cali (feat. Tribal Young Brown) "6 AM In London" Single ℗ 2025 Roovet Records; released February 7, 2025.[43][44]
2025 Melz Cali "Fantasy" Single ℗ 2025 Roovet Records; released February 8, 2025.[45]
2025 Tribal Young Brown (feat. Melz Cali) "Ah Yeah" Album track Appears on Red Rose (track 4).[46]

Visual identity

The label’s logo artwork is available on Wikimedia Commons as “Roovet Records.jpg”.[47]

See also

List of independent record labels

Hip hop music

Rhythm and blues

Music industry

References

  1. ↑ Tribal Young Brown — newest rapper from Jacksonville, FL, 24-7 Press Release, April 26, 2022
  2. ↑ Roovet Records – label page, SoundCloud, August 14, 2025
  3. ↑ Tribal Brown – official site, TribalBrown.com, August 14, 2025
  4. ↑ Ah Yeah – Single (℗ 2023 Roovet Records), Apple Music, October 8, 2023
  5. ↑ R.I.P (feat. Deebo & Feevah) – Single (℗ 2023 Roovet Records), Apple Music, October 10, 2023
  6. ↑ 6 AM In London (feat. Tribal Young Brown) – Single (℗ 2025 Roovet Records), Apple Music, February 7, 2025
  7. ↑ Hip-Hop Heatwave – playlist by Roovet Records, Spotify, August 14, 2025
  8. ↑ Duval Spitters: Jacksonville Rap – playlist by Roovet Records, Spotify, August 14, 2025
  9. ↑ Roovet Records – official channel, YouTube, August 14, 2025
  10. ↑ Tribal Young Brown — newest rapper from Jacksonville, FL, 24-7 Press Release, April 26, 2022
  11. ↑ Trust & Betrayal – Single (℗ 2022 Roovet Records), Apple Music, May 1, 2022
  12. ↑ In Da Club (feat. Dopeboy Cot & DJ J.O) – single listing, Apple Music, August 14, 2025
  13. ↑ Tribal Brown – “In Da Club” (feat. Dopeboy Cot & DJ J.O), SoundCloud, July 4, 2023
  14. ↑ Ah Yeah – Single (℗ 2023 Roovet Records), Apple Music, October 8, 2023
  15. ↑ R.I.P (feat. Deebo & Feevah) – Single (℗ 2023 Roovet Records), Apple Music, October 10, 2023
  16. ↑ Fantasy – Single (℗ 2025 Roovet Records), Apple Music, February 8, 2025
  17. ↑ 6 AM In London (feat. Tribal Young Brown) – Single (℗ 2025 Roovet Records), Apple Music, February 7, 2025
  18. ↑ Red Rose – album (℗ 2025 Roovet Records), Apple Music, February 7, 2025
  19. ↑ Red Rose – album track list, Apple Music (Canada), February 7, 2025
  20. ↑ Tribal Young Brown – artist page, Apple Music, August 14, 2025
  21. ↑ Trust & Betrayal – Single, Apple Music, May 1, 2022
  22. ↑ In Da Club – single listing, Apple Music, August 14, 2025
  23. ↑ Melz Cali – artist page, Apple Music, August 14, 2025
  24. ↑ Fantasy – Single, Apple Music, February 8, 2025
  25. ↑ 6 AM In London (feat. Tribal Young Brown) – Single, Apple Music, February 7, 2025
  26. ↑ Young Montana Mafia – channel featuring Roovet Records sessions, YouTube, August 14, 2025
  27. ↑ Young Montana Mafia – SoundCloud, SoundCloud, August 14, 2025
  28. ↑ Roovet Records – official channel, YouTube, August 14, 2025
  29. ↑ Hip-Hop Heatwave – playlist by Roovet Records, Spotify, August 14, 2025
  30. ↑ Roovet Records – credits profile, Muso.ai, August 14, 2025
  31. ↑ Trust & Betrayal – Single, Apple Music, May 1, 2022
  32. ↑ Scarlatti – Single, Apple Music, Feb 14, 2022
  33. ↑ Scarlatti – Young Montana Mafia, Spotify, 2022
  34. ↑ Imma King – Single, Apple Music, Apr 15, 2022
  35. ↑ Ah Yeah – Single, Apple Music, Oct 8, 2023
  36. ↑ In Da Club (feat. DJ J.O & Dopeboy Cot), SoundCloud, July 4, 2023
  37. ↑ Red Rose – album (track list), Apple Music, Feb 7, 2025
  38. ↑ R.I.P (feat. Deebo & Feevah) – Single, Apple Music, Oct 10, 2023
  39. ↑ Sexcipe – Single, Spotify, 2023
  40. ↑ Melz Cali – artist page (lists “Sexcipe – Single · 2023”), Apple Music, August 14, 2025
  41. ↑ Ah Yeah Remix – (Feat. GiGi & Melz Cali), SoundCloud, June 6, 2024
  42. ↑ Tribal Young Brown – artist page (lists “Godieology (feat. Melz Cali) – Single · 2025”), Apple Music, August 14, 2025
  43. ↑ 6 AM In London (feat. Tribal Young Brown) – Single, Apple Music, Feb 7, 2025
  44. ↑ 6 AM In London (feat. Tribal Young Brown), Shazam, 2025
  45. ↑ Fantasy – Single, Apple Music, Feb 8, 2025
  46. ↑ Red Rose – album (track list), Apple Music, Feb 7, 2025
  47. ↑ File:Roovet Records.jpg, Wikimedia Commons, January 14, 2024
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